<script type="text/javascript">

    window.referralJS = ((window.referralJS !== null && window.referralJS !== undefined) ? window.referralJS : {});

    window.referralJS.conversion = {

        debug: "false",

        parameters: {

            firstName: "|*Example*|",

            //Referral First Name is HIGHLY RECOMMENDED.

            //Alternatively, replace "firstname:" with "fullname:" and we will parse the name.

            //Used for referral communications with  merge tag.

            email: "|*example.referral@example.com*|",

            //Referral Email is HIGHLY RECOMMENDED.

            //Used to communicate with referrals through the Referral Rock platform.

            //This or "externalidentifier:" is used to positively ID referrals later and protect against fraud.

            //This or "email:" is used to positively ID referrals later and protect against fraud.

            //REQUIRED for referral rewards and program emails to referrals.

            externalIdentifier: "",

            //An ExternalID that is unique to the referral is RECOMMENDED. Can be a Customer#, Account#, UUID, etc.

            //One of two parameters that can be used to positively ID referrals later and protect against fraud.

            //REQUIRED for referral updates. Alternatively, use "email:".

            amount: "100"

            //RECOMMENDED. Generally a purchase amount, subscription length, or other # tied to a referral action.

            //Allows better ROI analysis of your referral program.

            //REQUIRED to give out reward amounts based on the referral purchase amount.

        }

    };

</script>